Market Research Manager

At Informa, we value our employees and strive to create a positive and inclusive work environment. We offer competitive compensation packages, opportunities for career growth, and a supportive team environment. If you are a driven and analytical individual with a passion for market research, we would love to hear from you.

Position: Market Research Manager

Location: London, England, United Kingdom

Company: Informa

About the Company: Informa is a leading Education company dedicated to providing innovative solutions to our customers. Our company has a strong presence in the market and is known for its high-quality products and exceptional customer service. We believe in fostering a collaborative and inclusive work culture where every employee can thrive and contribute to the company's success.

Job Overview: As a Market Research Manager, you will play a crucial role in shaping our company's marketing strategies and decision-making processes. You will be responsible for conducting in-depth market research, analyzing data, and providing valuable insights that will guide our company's growth and expansion plans. You will work closely with cross-functional teams and senior management to drive business objectives and ensure that our company remains competitive in the market.

Key Responsibilities:

• Design and execute market research projects to identify market trends, consumer behavior, and competitive landscape.
• Develop and implement research methodologies, including surveys, focus groups, and interviews, to gather relevant data.
• Analyze and interpret data to uncover insights and provide actionable recommendations to improve marketing strategies.
• Monitor industry trends and keep track of competitor activities to provide insights on potential business opportunities and risks.
• Collaborate with cross-functional teams, such as product development, sales, and marketing, to identify areas of improvement and develop effective strategies.
• Present research findings and recommendations to senior management and provide regular updates on market trends and insights.
• Manage and maintain relationships with external research partners and vendors to ensure timely and accurate data collection.
• Stay updated with the latest market research tools and techniques and recommend their implementation to improve research processes.
• Lead and mentor a team of market research analysts to ensure high-quality research and timely project delivery.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
• 5+ years of experience in market research, preferably in a managerial role.
• Strong analytical skills with the ability to interpret complex data and draw actionable insights.
• In-depth knowledge of market research methodologies, tools, and techniques.
• Excellent communication skills with the ability to present complex data in a clear and concise manner.
• Proven track record of leading successful market research projects and delivering actionable recommendations.
• Strong leadership skills with the ability to mentor and motivate a team.
• Proficiency in data analysis and visualization tools such as Excel, Tableau, and SPSS.
• Ability to work in a fast-paced environment and handle multiple projects simultaneously.
• High attention to detail and strong organizational skills.

Join our team: Apply today to join our dynamic team and contribute to our company's success.