At Lobox, we value diversity and are committed to creating an inclusive and supportive work environment
Position: Digital Marketing Manager Lead
Location: San Francisco, California, United States
Salary: $228000 - $256000
Job Type: Full-time
Job Description: Lobox is seeking a highly experienced and innovative Digital Marketing Manager Lead to join our dynamic marketing team. As the Digital Marketing Manager Lead, you will oversee all aspects of our digital marketing strategies and initiatives, ensuring the growth and success of our online presence. You will work closely with our marketing, sales, and creative teams to develop and implement effective digital campaigns that drive traffic, engagement, and conversions.
Key Responsibilities:
- Develop and execute the overall digital marketing strategy for Lobox, including SEO, SEM, email marketing, social media, and content marketing.
- Manage a team of digital marketing specialists, providing guidance, training, and performance evaluations.
- Collaborate with cross-functional teams to develop and implement digital campaigns aligned with company goals and objectives.
- Conduct market research and analyze data to identify target audiences, trends, and opportunities for growth.
- Monitor and analyze website traffic and user behavior, making data-driven recommendations to improve website performance and user experience.
- Plan and execute email marketing campaigns, continually optimizing for open rates, click-through rates, and conversions.
- Manage social media platforms, creating engaging content and monitoring comments and messages.
- Monitor and analyze search engine results and identify opportunities for improving SEO rankings.
- Develop and manage digital advertising campaigns across various channels, including Google Ads, Facebook Ads, and LinkedIn Ads.
- Stay up-to-date with industry trends and best practices, identifying new digital marketing opportunities and technologies.
- Manage relationships with external vendors and agencies, ensuring the timely and successful execution of projects.
- Create and present regular reports on digital marketing performance to senior management.
Qualifications:
- Bachelor's degree in marketing, business, or a related field.
- Minimum of 5 years of experience in digital marketing, with at least 2 years in a leadership role.
- Proven track record of developing and executing successful digital marketing campaigns.
- Strong understanding of SEO, SEM, email marketing, social media, and content marketing strategies.
- Experience with Google Analytics, Google Ads, and social media management tools.
- Excellent analytical and problem-solving skills, with the ability to make data-driven decisions.
- Strong leadership skills, with the ability to motivate and guide a team towards achieving goals.
- Excellent communication and presentation skills.
- Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.
- Passion for staying up-to-date with the latest digital marketing trends and technologies.
We offer competitive salaries, comprehensive benefits, and opportunities for growth and development. If you are a results-driven and creative digital marketing professional, we would love to hear from you. Apply now and join our team as the Digital Marketing Manager Lead.