User details
Ajaykumar reddy Karla
@ajaykumar_reddy_karla_491dvr75
Principal Salesforce Administrator
Austin, TX, United States
8Followers18Following0Mutual0Post
Member since: Jan 20, 2025I am a Salesforce professional with experience in Salesforce Administrator and Developer. My expertise spans full lifecycle implementations, platform customizations, process automation, and third-party integrations. Currently, I serve as a Senior Salesforce Administrator at Texas Capital Bank, where I lead platform enhancements, API integrations, and call center solutions like Five9.
Throughout my career, I have collaborated with cross-functional teams, including sales, marketing, and technology, to optimize CRM solutions and drive business efficiency. I am proficient in Salesforce Lightning, Apex, Visualforce, SOQL, SOSL, and tools like Gearset and Data Loader. I also bring strong experience with analytics platforms such as Tableau, Power BI, and Salesforce Einstein Analytics (CRM Analytics).
With certifications in Salesforce Administration, Platform Development, Advanced Administration, and Service Cloud, I am committed to delivering scalable and innovative Salesforce solutions that align with organizational goals.
Key Skills
Salesforce Administration & Development
Apex, Visualforce, SOQL & SOSL
Data Loader & Gearset Migrations
Salesforce CPQ & Experience Cloud
Salesforce Lightning & Process Automation
Tableau, Power BI, & CRM Analytics
API Integrations (Five9, SAP, Pardot, Jira, etc.)
Certifications:
Salesforce Certified Administrator
Salesforce Certified Advanced Administrator
Salesforce Certified Platform Developer I
Salesforce Certified Service Cloud Consultant
Designed, developed, and implemented new platform functionalities in the Salesforce Production environment, utilizing Salesforce Administration and Lightning Experience skills to enhance system efficiency and user experience.
• Integrated Five9 call center application with Salesforce using API methods, enhancing customer service operations and demonstrating expertise in Automated Data Feeds.
• Created and maintained custom objects and fields for transactional and contractual information supporting data management, while collaborating closely with Data Governance to ensure data integrity.
• Configured custom tabs, validation rules, approval processes, and automated workflows to optimize business process reliability and reduce manual errors.
• Enhanced organizational collaboration through Salesforce Chatter, leading to improved communication and project coordination within teams.
• Applied agile project management techniques to improve project delivery and stakeholder collaboration, ensuring alignment through regular meetings.
• Used Data Loader and Gearset tools for data and metadata migrations, enhancing deployment processes and accuracy.
• Managed releases and sandbox environments according to Salesforce best practices, ensuring timely, error-free deployments.
• Utilized Lightning App Builder for developing user-friendly UI Pages, improving user engagement.
• Conducted unit testing and managed sandbox testing, ensuring quality control before migration to live environments.
• Improved case management and customer service functionalities, including integration with APIs such as Five9 and Initio.
• Collaborated with data teams on Salesforce data integrity initiatives, adhering to secure and compliant data handling.
• Developed reports and dashboards to align Salesforce as a strategic sales tool, enhancing decision-making.
Developed HVS functionality leveraging Salesforce Platform Developer skills for enhanced workflow efficiency.
• Enhanced business processes with custom workflows and validation rules using SOQL/SOSL.
• Oversaw sandbox management and conducted production deployments, ensuring alignment with operational requirements through structured Salesforce Administration practices.
• Built comprehensive UI Pages and Lightning Component Tabs for a customized user interface and improved user engagement.
• Created reports and dashboards using Visualforce/APEX for optimized strategic decision-making and data visualization.
• Improved cross-platform user experience with Salesforce integration tested via Salesforce1 simulator.
• Collaborated on data quality initiatives, supporting compliance and integrity honed through Data Governance collaboration and Salesforce administration expertise.
• Managed user security and implemented secure access protocols using Salesforce safeguarding practices.
• Created profiles and implemented Object and field level security to hide critical information on the profile users, enhancing data protection and compliance
• Customized Page layouts for Standard/Custom objects and assigned Record Types, improving user interface and data accessibility
• Worked with various salesforce.com Standard objects like Accounts, Contacts, Leads, Cases, Campaigns, Reports, and Dashboards, ensuring seamless integration and data management
• Created Workflow Rules to automate Tasks, Email Alerts, time-dependent actions, and Outbound API Messages, increasing operational efficiency and reducing manual workload
• Created Reports and Dashboards to track Opportunity pipeline/Standards for Management visibility, facilitating informed deci- sion-making and strategic planning
• Designed Visualforce pages with XML and HTML, along with custom controllers and controller extensions, enhancing user interface and functionality
• Developed Apex Classes, Controller, Extension Controllers, and Triggers to meet various business and functional requirements, improving application performance and reliability
• Utilized SOQL & SOSL with careful management of limits for data manipulation, ensuring efficient and reliable data handling within platform database objects
• Implemented SF Chatter to facilitate easy and quick communication within the organization, enhancing collaboration and information sharing
• Adopted agile methodology and engaged with different stakeholders in regular meetings, leading to improved project alignment and timely delivery
• Enhanced existing Omni-Channel for user assignment and integration changes, establishing it for Leads and custom objects, improving workflow efficiency
• Followed CI/CD process for deployments using Force.com Migration Tool and Snapshot, configuring routing for Omni-Channel queues, enhancing agent response times
• Implemented and maintained Salesforce Service Cloud and Sales Cloud, ensuring seamless operations and improved customer relationship management
• Developed and scheduled batch processes for tasks like data cleansing, security setup, and workflow updates, enhancing system efficiency and data integrity
• Created workflows, validation rules, and assignment rules, streamlining processes and ensuring data accuracy
• Developed and implemented auto assignment rules and Email 2 Case functionalities for Case Management and Incident Management, enhancing efficiency and response times using Salesforce tools like Sales Cloud and SOQL
• Collaborated with various business user groups to gather requirements for Salesforce implementation, resulting in comprehensive documentation of Business and Software Requirements
• Migrated data from external sources and performed insert, update, delete, upsert, and export operations on millions of records, ensuring data integrity and accessibility
• Implemented requirements on Salesforce.com platform and Force.com IDE Plug-in using Eclipse, enhancing system functionality and user experience
• Configured pick lists, dependent pick lists, lookups, master-detail relationships, validation, and formula fields on custom objects, improving data accuracy and user efficiency
• Designed page layouts and search layouts to organize fields, custom links, related lists, and other components on a record detail, optimizing user navigation and data presentation
• Customized User Roles, Role hierarchies, Profiles and Sharing settings to ensure that the protected data is available only to the authorized users.
• Created templates, approval processes, approval page layouts and defined approval actions on them to automate the processes.
• Worked with SOQL, SOSL queries with Governor Limitations to store and download the data from Salesforce.com platform database.
• Integrated Salesforce with Oracle using REST/SOAP API, facilitating seamless data exchange and improving system interoperability
• Implemented web-to-case for the internal ticket management system, streamlining ticket handling and improving response times
• Created workflow rules and defined related tasks, email alerts, and field updates, improving process efficiency and communication within the team
• Conducted training sessions for UAT users on the Salesforce Knowledge application using My Eclipse, resulting in enhanced user proficiency and developed a custom feedback report to track user satisfaction